POP Workshop

March 19-20, 2009 in Phoenix, Arizona

You've all been asking for it and now it's here... The 1.5 Day Principles of Persuasion (POP) Workshop based on Dr. Cialdini's ground breaking book Influence: Science & Practice. This is the only course on the ethical business applications of the Science of Influence endorsed by Dr. Cialdini. Generally, this course is only offered through corporations. However, this class, although limited in size, will be open to the public on a first come, first served basis. The world-wide appeal of the POP has been demonstrated by its reach. To date, participants from the following countries have come to Arizona to improve their knowledge and skills on the ethical application of the science of persuasion. These POP participants have traveled from Hong Kong, the Netherlands, Korea, Japan, Guatemala, Australia, England, India, Canada, Mexico, Singapore and Norway.
More About Your Facilitator: We are very proud to announce that our facilitator will be Dr. Gregory Neidert, Director of Training & Consulting for Influence At Work and accomplished teacher in the field of influence.
Here you will learn: the powerful Six Principles of Persuasion and how you can ethically apply them to produce lasting change in others what scientific research tells us that is different from conventional wisdom about how to most effectively influence others how to steer clear of common influence traps that are manipulative and lead to bad business decisions how you can shorten the cycle to create and keep trusted relationships by being a "Detective of Influence" how to identify small changes in your current approaches to make big differences in people's willingness to say yes to your requests how to avoid bungling away critical "moments of power" how to know when using one specific Principle of Persuasion will be more effective than others how the most recent social science research can be applied to improve your business outcomes

"This POP Workshop is a valuable investment in time, money and effort. It will certainly achieve successful financial, personal, and business goals. It's a very powerful and sensible approach to achieving future superior results."
-Motorola

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